Course Overview

The New Media Design (BFA) at Rochester Institute of Technology (RIT) is a dynamic program focused on blending art, design, and technology to create innovative digital experiences. This program emphasizes skills in interactive media, web design, user experience (UX), and motion graphics, preparing students to work in fast-evolving creative industries. Unique features include a strong emphasis on collaboration, access to cutting-edge technology, and integration of design thinking with technical proficiency.

Career Prospects

Graduates of this program are well-positioned for roles in digital media, advertising, entertainment, and tech industries. The curriculum's focus on both creative and technical skills ensures versatility in career paths, with opportunities to work on projects ranging from app development to immersive storytelling.

Key Faculty and Staff

While specific faculty names are not publicly highlighted for this program, the School of Design at RIT is known for its experienced instructors who bring industry expertise in graphic design, interactive media, and digital arts to the classroom.

Unique Facilities and Partnerships

Students benefit from access to state-of-the-art labs, including the RIT MAGIC Center, a hub for media, arts, games, interaction, and creativity. The university also fosters industry connections through co-op programs, allowing students to gain real-world experience with leading companies in technology and design.