We are seeking a versatile, energetic, and self-motivated Web
Designer & Digital Strategist to take ownership of our
web-based digital presence. As part of a small, nimble web team at
Union, this is a unique "soup-to-nuts" opportunity for an
entrepreneurial professional looking to make a direct impact.
Web Designer & Digital Strategist
Pay Status and Classification: Exempt, Regular Full-time.
This position is not eligible for relocation assistance or visa
sponsorship.
Location: Hybrid available.
Position Purpose:
In this role, you will bridge visual web design, digital content
strategy, and light front-end execution in a Drupal environment. If
you thrive in a collaborative environment where everyone wears
multiple hats and you crave the opportunity to help shape your role
to meet organizational goals, this position is for you.
You will work as part of a two-person web team reporting to the
Vice President for Communications and Marketing, and working in
close collaboration with the Assistant VP for Content
Strategy.
Essential Responsibilities and Duties:
- End-to-End Web & Visual Design: Conceptualize and
design responsive web layouts, landing pages, digital campaign
assets and user interfaces that align with the college's brand and
admissions goals.
Content Strategy & Digital Storytelling: Collaborate
across departments to plan, structure, and refine digital content,
ensuring site navigation, page architecture, and messaging
effectively to students, faculty and alumni.
Drupal Management & Light Front-End Work: Manage and
update site layouts within our Drupal CMS, applying light CSS/HTML
modifications and front-end tweaks to enhance user experience and
maintain site aesthetics.
Digital Brand Stewardship: Working with our CMO and AVP
for Content Strategy, maintain and evolve digital visual standards,
ensuring brand consistency across all public-facing digital
channels.
Cross-Departmental Collaboration: Serve as a strategic
digital partner to internal campus stakeholders—helping translate
their departmental goals into effective web solutions.
All-Hands Pitching In: As part of a small team, step in
where needed to support team initiatives, web initiatives, and
broader campus communications.
Qualifications:
- Experience: 4-6+ years of digital/web design experience,
with flexibility for a high-energy candidate possessing strong
entrepreneurial initiative and a broad skill set required.
- Visual & Web Design: Portfolio demonstrating clean
web layout design, strong typography, intuitive UX/UI principles,
and responsive design execution.
- Content Strategy Interest: Experience or strong interest
in user journey mapping, content hierarchy, copy editing, and
digital media strategy.
- CMS Experience: Hands-on experience working inside a
Content Management System (Drupal experience is highly
desirable).
- Technical Aptitude: Basic to intermediate front-end
coding skills (HTML, CSS, basic JavaScript) to implement design
tweaks and troubleshoot page layouts.
- Project Management skills: An ability to work
collaboratively with clients to shepherd projects throughout the
entire process.
- Adaptability & Initiative: Self-directed mindset
with a desire to take ownership, solve diverse challenges, and
shape a role in an "all hands on deck" higher education
environment.
Preferred Qualifications:
- Prior experience in higher education or working with non-profit
/ institutional brands.
- Familiarity with web accessibility guidelines (WCAG) in an
academic setting.
- Basic experience with digital analytics (Google Analytics) or
SEO best practices to inform content strategy decisions.
- Bachelor’s or other degree.
Compensation:
The annual salary range for this position is $75,000 -
$85,000. Except for roles with a set rate of pay, the
wage/salary of the finalist selected for this role will be set
based on a variety of factors, including but not limited to
departmental budgets, qualifications, experience, education,
licenses, specialty, and training. The stated hiring rate/range
represents the College’s good faith and reasonable estimate of the
rate/range of possible compensation at the time of posting.
Location: Schenectady, NY
We know some job seekers may not apply for career opportunities
unless they meet every qualification in the position description
including the preferred qualifications. We are most interested in
hiring the best staff and faculty colleagues, and recognize that a
successful candidate may come from a less traditional career path.
We encourage you to apply, even if you don’t believe you meet every
one of our preferred qualifications.
We offer exceptional benefits including:
- Generous Vacation, Sick, and Personal Time
- Winter Recess Break in Addition to Paid Holidays (in accordance
with policy)
- Healthcare: Medical (PPO & HDHP), Dental, and Vision
Insurance (Flexible Spending and Dependent Care Accounts)
- Free On-Campus Fitness Facility Access and Discounts for
On-Campus Wellness Programs
- Pre and Post Tax participation in a 403(b) Retirement Plan
- Salary Continuation Program in the event of Disability
- Tuition Exchange
Background Checks: In accordance with our
background check policy , finalists for hire will undergo a
background check that includes education, employment, and criminal
convictions.
E-Verify Participation: Union College participates in
E-Verify and will provide the federal government with your Form I-9
information to confirm that you are authorized to work in the
United States. Learn more about
E-Verify and your
Right to Work (Derecho a Trabajar) .