Assistant Professor, Marketing

We seek an enthusiastic, student-centered educator who is committed to excellence in teaching, research, and service, and is eager to contribute to the continued growth and strategic direction of the department. The successful candidate will join a collaborative department focused on preparing students for meaningful careers through engaging instruction, experiential learning, strong connections with employers and alumni, and an innovative and relevant curriculum.

The ideal candidate will bring energy and creativity to the classroom while also helping advance the department's strategic priorities in career readiness, enrollment and program growth, curriculum innovation, community engagement, and program visibility. We especially value faculty who are interested in connecting classroom learning with professional practice and helping students develop the skills needed to succeed in a rapidly changing business environment.

Position Responsibilities

• Teach undergraduate and graduate courses in marketing data analytics, marketing research and possibly sales while delivering high-quality, engaging, and student-centered instruction.
• Maintain an active scholarly agenda in Marketing consistent with the expectations for tenure and promotion at Winthrop University.
• Create a supportive learning environment that promotes student engagement, academic success, professional development, and career readiness.
• Incorporate contemporary business practices, emerging technologies, and innovative teaching approaches into the curriculum, including appropriate applications of artificial intelligence and other evolving technologies.
• Support experiential and applied learning opportunities that connect academic content with real-world business challenges.
• Advise and mentor students regarding academic progress, career preparation, internships, and professional opportunities.
• Contribute to curriculum development, program assessment, and continuous improvement to ensure Marketing programs remain relevant, innovative, and responsive to student and employer needs.
• Participate in student recruitment, retention, and enrollment-growth initiatives for Marketing and other departmental programs.
• Help strengthen relationships with alumni, employers, community organizations, and other external partners to expand opportunities for students.
• Contribute to departmental efforts to increase the visibility and recognition of Marketing programs, faculty, students, and alumni.
• Participate actively in the collaborative work of the Department of Management & Marketing and contribute to departmental, college, and university service.
• Support the department's strategic vision and contribute to initiatives that advance career readiness, enrollment, curriculum innovation, community engagement, and program visibility.

About the College

To learn more about the College of Business & Technology please visit: https://www.winthrop.edu/cbt/

About Winthrop University

Founded in 1886, Winthrop University in Rock Hill, South Carolina, offers its 5,200-plus undergraduate and graduate students an educational experience that blends liberal arts, professional programs, global awareness, and civic engagement. In its colleges of Arts and Sciences; Business and Technology; Education, Sport, and Human Sciences; and Visual and Performing Arts, Winthrop embraces only those programs and activities that can be delivered at an exemplary level. Winthrop University is achieving national stature as a competitive and distinctive co-educational, public, residential, comprehensive, values-oriented institution. The values of service, excellence, community, and leadership provide the foundation for Winthrop's continuing development and shape Winthrop's continuing success. Numerous national accolades reflect the sustained high quality and value of the Winthrop Experience, including the most recent U.S. News & World Report's ranking of Winthrop as one of the top-10 public comprehensive universities in the South. Winthrop is an active member of the Rock Hill community and recognized as a key component of the region's economic resurgence. Approximately 20 minutes from Charlotte, North Carolina, Winthrop has direct access to and is engaged in a broad and expansive regional business community. Winthrop's beautiful campus encompasses a rich architectural blend of neo-Georgian buildings and is included in the National Register of Historic Places. The attractive recreational and research complex area that surrounds Winthrop Lake is home to Winthrop's 18 Division I men's and women's sports.

Benefits

At Winthrop University, we are proud to offer a comprehensive benefits package that significantly enhances the total compensation for our employees. In partnership with the State of South Carolina and the Public Employee Benefit Authority (PEBA), our benefits include health and life insurance, generous paid leave, parental leave, and retirement programs. These benefits reflect our commitment to supporting the well-being and financial security of our employees. For more information please visit: https://www.winthrop.edu/hr/employee-benefits.aspx.

Background Check

Winthrop University is committed to providing a safe campus community. Winthrop conducts background investigations for applicants being considered for employment. Background investigations include reference checks, a criminal history record check, and when appropriate, a financial (credit) report or driving history check.

Position Availability: 08/16/2027

Required Qualifications

• Ph.D., DBA, or terminal degree in Marketing or a closely related field from an accredited institution. ABD candidates who will complete their degree by the position start date may be considered.
• Previous experience in undergraduate or graduate-level teaching in data analytics, marketing research, or other quantitative courses in marketing.
• Demonstrated potential to maintain a scholarly agenda appropriate for a tenure-track faculty appointment.
• Ability to build and maintain professional relationships with employers, industry partners, and community organizations.

Preferred Qualifications

• Evidence of highly effective, engaging, and innovative undergraduate and graduate-level teaching. Professional or applied experience in Marketing or a related business field.
• Experience incorporating experiential learning, emerging technologies, artificial intelligence, or other innovative practices into teaching. Experience developing relationships with employers, alumni, community organizations, or other external partners.
• Experience supporting student recruitment, retention, career readiness, or professional development initiatives.
• Interest in contributing to curriculum innovation and the growth and visibility of academic programs.
• Interest in creating and teaching courses in professional selling.

Employment Conditions

This is a full-time, 9-month, tenure track faculty appointment.

Application Instructions

Applications should include:

• Cover letter
• Curriculum vitae (CV)
• Graduate degree transcripts (unofficial transcripts are acceptable for application but official transcripts will be required for an offer of employment).
• List of references
• Statement of teaching philosophy
• Statement of research interests

Priority will be given to applications received by October 18, 2026, but the position will be held open until filled.

For questions about the position, please contact:

Dr. Joanna Jackson, department chair, jacksonj@winthrop.edu.